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Chicken Out Is Destroying The English Language

04 Jan 2009
Posted by Stan Collender

Stan Collender's picture

In case you don't have one in your neighborhood, Chicken Our Rotisserie is an upscale fast food restaurant that specializes in (surprise!) chicken.  It is also a company with advertising slogans that almost certainly will provide fodder for the next edition of Eats, Shoots & Leaves.

Chicken Out's big slogan -- "Eat Good" -- is the modern day equivalent of the "Us Tareyton smokers would rather fight than switch" slogan from the 1960s and 1970s, that is, something that sent English teachers into spasms.

But the Chicken Out slogan I noticed over the weekend -- "Home of the healthier chicken" -- is the one that belongs on an SNL skit.

Exactly what is a healthier chicken?  Does it workout more, get more rest, drink more water, drink less alcohol, do yoga to manage stress, get fewer colds?

you should order

a large portion of Good from them. See how long it takes the kid behind the counter to figure it out.





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